Everything You Need to Know About 9x12 Postcards for EDDM Mailing
Are you ready to take your marketing to the next level with 9x12 postcards? These oversized beauties are a game-changer for businesses looking to make a big, bold statement. Not only are they the perfect size to stand out, but they’re also specifically acceptable for EDDM mailing with USPS. If you’re hungry for leads, you’ve come to the right place. Sit back, grab a coffee, and read on for everything you need to know about rocking 9x12 EDDM postcards like a pro.
1. What Are EDDM Postcards?
Every Door Direct Mail (or simply EDDM) is a magical program by USPS that lets you reach every single house, apartment, or business in a specific area—no mailing list required. For businesses, it’s a cost-effective way to market your products and services while avoiding the complexities of traditional direct mail campaigns.
Why choose 9x12 postcards for your campaign?
- They provide plenty of space to showcase your content (think photos, bold offers, and details about your business).
- Their large size ensures high visibility, making them harder to ignore or throw in the trash.
- They’re versatile for all industries—from restaurants, realtors, and gyms to retail stores looking to drive insane amounts of traffic.
2. Why Is 9x12 the Ultimate Size for EDDM?
Not too big, not too small, but just right! Here’s why 9x12 postcards hit the marketing sweet spot:
- Double the impact of smaller postcards, thanks to the expansive design space.
- Room for attention-grabbing headlines and multiple high-quality images.
- Bold visuals immediately stand out in a sea of boring, smaller mailers.
- The first thing potential customers see in their mailbox? That’s your 9x12 postcard saying, “LOOK AT ME!”
Don’t get me wrong—smaller postcards work too, but 9x12 just gives you that extra edge. Plus, when paired with EDDM mailing with USPS, you’re looking at a killer combo.
3. USPS EDDM Requirements for Postcards
Before you hit "print," you need a quick crash course on USPS requirements. Lucky for you, we did the homework so you don’t have to.
Key USPS rules for 9x12 EDDM postcards:
- Postcards must be rectangular and within permissible size ranges—9x12 is golden!
- Allow enough white space for USPS’s addressing info (don’t sweat—we can help with this).
- Ensure proper thickness and paper stock, so the postcards are durable and USPS-compliant.
(If this sounds confusing, don’t worry—we’ve got you covered in the end. Promise.)
4. How to Design a Killer 9x12 Postcard
You’re working with a design canvas that’s primed for greatness. Use every square inch wisely! Here are tips to design 9x12 postcards that stop people in their tracks:
- Bold headlines – Your main message should be clear and eye-popping.
- Irresistible offers – Discounts, freebies, and limited-time deals seal the deal.
- High-res images – Invest in quality visuals that look polished and professional.
- Call-to-action (CTA) – Tell your readers exactly what to do next! (Ex. “Call now!” or “Visit our website for 20% off!")
Whether it’s vibrant colors, witty text, or an oversized QR code, make sure your postcard screams, “I’m worth your time!”
5. Benefits of Using 9x12 EDDM Postcards
Here’s where things get exciting—why 9x12 postcards are the MVPs of the marketing world:
- Cost-effective advertising – With USPS’s EDDM program, you can send postcards at a low per-piece rate without needing a list.
- Massive brand reach – Saturate entire communities in a single move. Everyone in a chosen zip code sees your offer.
- Lead generation – Perfect for announcing events, promotions, or new services—your ROI will thank you.
- Improved visibility – Their large size ensures they won't get buried beneath bills and junk.
When used strategically, EDDM mailing with USPS gives your business an edge that digital can’t compete with. (Yes, we said it.)
6. Why You Should Use BlockbusterPrint.com
Alright, you’ve made it this far. Now it’s time to bring in the big guns—BlockbusterPrint.com. If you thought designing and mailing 9x12 postcards would be difficult, think again. We specialize in simplifying this entire process for you. Here’s how:
- Printing perfection – We print stunning, vibrant, and USPS-approved 9x12 postcards that stand out.
- Mailing made easy – Full-service support to handle EDDM mailing for you from start to finish. Sit back and relax while we make the magic happen.
- Affordable rates – We keep your budget happy, offering some of the most competitive prices in the business.
Why not make life easier?
Imagine this—you focus on running your business while the pros at BlockbusterPrint.com take care of your marketing. It’s a win-win, and the results? Oh, they speak for themselves.
Final Thoughts on 9x12 EDDM Postcards
9x12 postcards are powerhouse marketing tools that, when paired with EDDM mailing with USPS, deliver maximum bang for your buck. Whether you’re testing out direct mail for the first time or you’re a seasoned veteran, these oversized postcards can get real, measurable results. End the guesswork and achieve genuine marketing impact.
Visit BlockbusterPrint.com to get your campaign rolling. From printing to full mailing services, we’ve got your back every step of the way. You focus on growing your business, and we’ll handle the rest. Deal? Perfect. Let's make it happen.