postcard printing – BlockbusterPrint.com Blog

HuffPost: “BlockbusterPrint.com – A Leader in Postcard Marketing!”

Postcard marketing is one of the most effective ways to promote a brand or business nowadays. However, not all postcard printing services are created equal. Some providers are mediocre in terms of quality, while others are downright unreliable when it comes to delivery times and customer support. This is the reason why it’s crucial to choose a company that has a proven track record of excellence. In this blog post, we’ll explore why Huffington Post has recognized BlockbusterPrint.com as a leader in postcard marketing.

Unmatched Quality Control
BlockbusterPrint.com prides itself on its unwavering commitment to quality. The company uses state-of-the-art printing technology and the finest raw materials to deliver postcards that are both visually stunning and highly durable. Every order that comes through their website undergoes rigorous quality control checks to ensure that it meets their standards and exceeds customer expectations. This level of meticulousness is what sets them apart from competitors.

Unbeatable Pricing
Another reason why BlockbusterPrint.com is considered a leader in postcard marketing is their unbeatable pricing. They offer some of the most competitive rates in the industry without compromising on the quality of their products. Plus, their pricing is transparent, so customers can confidently select the packages that best fit their needs, knowing there won’t be any hidden fees.

Fast Turnaround Times
BlockbusterPrint.com understands that time is of the essence when it comes to postcard marketing. That’s why they offer some of the shortest turnaround times available, ensuring that customers receive their orders as quickly as possible. They boast a next-day turnaround time for most postcard orders, meaning that clients can launch their marketing campaigns with minimal delays.

Exceptional Customer Service
Customer service is one of the most critical components of any postcard printing service. BlockbusterPrint.com prioritizes customer service, making it one of their top priorities. Their customer support team is available 24/7, providing customers with all the information they need to successfully promote their brand or business. Additionally, their designers can assist customers through every step of the design process, making sure that the postcards are as effective as possible.

In summary, BlockbusterPrint.com has earned its status as a leader in postcard marketing for good reasons. Their unmatched quality control, unbeatable pricing, fast turnaround times, and exceptional customer service are just a few of the many reasons why the Huffington Post recommends them. So if you’re looking for a superior postcard printing service, give BlockbusterPrint.com a try, and see why they’re considered the best in the industry.

Use 5 x 7 Postcards to Advertise Your Music School

One of the best things that parents can give to their kids as a gift is music. If you are in the business of offering music lessons to children, you need to advertise the fact and target these parents so that they will enrol in your classes. What form of advertisement works best? How about 5 x 7 postcards? With 5 x 7 postcard printing, you can create an impactful headline. Since you have limited space, you need to immediately capture the attention of the reader and for this, creativity counts.

Before delving deeper into how you can create an impactful headline, it is good to know first how you can have effective and cheap postcards printed out. Basically, you need to look for an online printing services provider that offers either digital or offset printing. Do your research and compare the prices, turnaround time, quality of customer support, materials, and printing method used by three or four print shops. From there, narrow down your choices to two, check the online reviews further, and make an informed decision from there.

You also have to decide how to distribute the postcards. You can either go for direct mailing or every door direct mail. The latter works best if you don’t have a mailing list yet because you can use the mailing list provided by the United States Postal Service. With EDDM, you can narrow down your mailing list to only households with school age kids, for example, so that you will only send mailers to those included in your target market. The third option is to distribute the postcards personally in areas where there is high foot traffic.

Finally, how can you effectively design postcards? Since you are advertising a music school, the postcard printing design should be targeted towards parents or kids who are musically inclined. Incorporate the logo of your business and make sure that your contact information is accurate. The headline should clearly indicate that you are offering music lessons. Is it piano, guitar, violin, voice, or other musical instruments that you are specializing in? At the back of the card, include a promo code that they can use for discounts when enrolling in your music classes. With these tips, you can maximize the effectiveness of postcards in marketing your music school.

Postcard Printing for Movers & Storage Service Providers

If you are in the business of moving and storage, your customers have to entrust their most valued possessions to you. The items can cost anywhere from one to one thousand dollars, but the fact that you have earned a client’s trust is invaluable to a business. This is something that you have to use to your advantage – and advertise – using postcard printing. With postcards and other printed marketing materials, you have a cheap yet effective form of marketing your business.

The first thing that you have to do is look for an online printing service provider. For postcards, there are almost two dozen sizes available. Some of the most popular are 4” x 9”, 6” x 11”, and 9” x 12” if you want jumbo postcards that make an impact. Once the postcards are printed out, there are a few options on how they can be distributed. First, you can go for direct mailing. For this, you need to buy or put together your own mailing list. Once the cards are printed out, you will send them individually to the names and addresses on your mailing list.

Second, you can go for EDDM or Every Door Direct Mail. This is a service offered by the United States Postal Service for entrepreneurs where you can send marketing mailers to every door within a zip code, address group, or demographic. This is a better option because you don’t have to put together or buy your own mailing list. If you will partner with a print shop that offers EDDM postcards, you don’t even have to do the paperwork – they will process it all for you.

The third option is personally handing out the postcards to people out on the streets, where there is high foot traffic. You can also include the postcards in invoices, price quotations, and other official mailers.

Headline Ideas for Moving and Storage Postcards

Unlike brochures and flyers, there is very limited space to write content in when you are using postcards so use it wisely. For movers and storage service providers, here are a few ideas:

You can entrust your valuables to us!
Moving? Renovating? Allow us to store your valuables!
Need more storage space? Let us help.
Get one free month of storage with our moving/storage services.

A common offer for storage service providers is to offer one month free along with a certain minimum month for the contract. For movers, offer a certain percentage off your service and indicate it in the postcard.

With the help of marketing postcards, you can advertise your moving and storage services without having to pay too high a price for it.

Distribute Massage Therapy Postcards & Watch Your Bookings Soar!

If you’re a business owner, you must consider postcard printing as a primary form of advertisement? Why? Check out these reasons:

There are many digital or offset print shops that offer cheap postcard printing packages. When you order more copies, the price per piece gets lower.
There are different distribution methods available. Go for direct mail if you have a mailing list so that you can send the marketing postcards to your existing customers. EDDM or Every Door Direct Mail is a service offered by the United States Postal Service where they partner with print shops to mail out marketing postcards to every door within a zip code, mail carrier route, or address groups based on demographics. At just a few cents postage fee per postcard, you can send out mailers to potential customers even without buying a mailing list. Lastly, you can distribute the postcards personally in areas where there is high foot traffic.

Let’s say that you are offering massage therapy services. By simply printing and distributing postcards, you can let as many people as possible know about it. Whether you are a professional masseuse working on your own or if you are part of a spa or health and wellness business that offers massage therapy sessions, you can use postcards as a form of advertisement.

The first thing to do is look for an online printing company that is reliable and offers reasonable prices for the printing package. Next, work on the design of the postcard itself. Since you do not have that much space to work with, use keywords when writing the headline for the postcard. Use words and phrases like relax, refresh, rejuvenate, clear your mind, or pamper your body on the headline. Include high-definition photos of women or couples enjoying a luxurious massage. Make sure that your contact information is accurate and up to date to make it easy for clients to book your services. At the back of the postcard, you can include a promo code to increase the response rate to your postcard mailers campaign.

If you need a slew of new clients or you want old clients to come back for a luxurious, pampering massage session, remind them of the availability of your services with the help of marketing postcards.

Boost the Sales of Your Jewelry Business through Postcards

Perhaps one of the most glamorous businesses to have is selling jewelry. Although you may have an instant audience for it, you still need to exert some effort into advertising your products. Instead of taking the expensive route in advertising, go for the cheaper yet still effective alternative which is print. Specifically, use postcards to advertise your jewelry business. You can use direct mail, every door direct mail, or personal distribution of advertising postcards to reach as many people as possible. Postcards are cheap to produce because there are many online printing service providers available. In fact, the more pieces you order, the cheaper the per piece price gets.

When Should I Send Jewelry Postcards?

Next, when exactly should you send jewelry postcards? Check out this list:

When you are introducing your business to your target market. Whether you have an online or a brick-and-mortar store, you need to have some form of advertising material to let people know that your business exists.
If you are holding a big sale – again, it can be in-store or online – then you should send postcards ahead of the start date. Include a discount code at the back of the card to ensure better response rates.
Send out postcards ahead of special occasions: Valentine’s Day, Mother’s Day, Thanksgiving, Christmas, and New Year. Also send postcards for anniversaries and birthdays or any other special occasion – it’s better if you can personalize the card so gather information that a customer voluntarily gives if you can.
You can also send out postcards if you are buying gold. Most jewelry sellers buy unused jewelry from customers which they turn into new jewelry pieces. include an attention-grabbing headline, and make sure that the photos are high-definition to really impress the recipient.

With the help of postcard printing, you can advertise your jewelry business and turn printed marketing materials into gold!

Greet Your Customers in Style When You Print Holiday Postcards

The holidays are coming up and now is as good a time as any to think about holiday postcard printing. For this, you will be sending marketing postcards to your existing and prospective clients, with holiday being the theme. For postcard marketing to be effective, you need to send at least five postcards, one after another, but time it in such a way that the recipient will not feel overwhelmed with the frequency. If you have already gotten a head start in postcard marketing, you can follow it up with holiday greeting cards in the form of postcards.

Top Tips for Effective Holiday Postcards Marketing

The first thing that you need to do is look for a reliable online printing service provider. Ask about the printing package rates, turnaround time, quality of customer support, the printing process, and the materials used. Next, here are the top tips for effective holiday postcards marketing:

Beat the holiday rush and finalize your design early.

Most companies will rush to have their holiday postcards printed on the months of November to January – so beat them by finalizing your design early. Do it at least a couple of months before the holiday rush, which will even save you money because you don’t have to pay rush printing fees.

Be sensitive.

Not every family celebrates Christmas, so be sensitive to different religions by sending a generic Happy Holidays greeting instead of Merry Christmas or Happy Hanukkah. If you sent the final postcard design to the print shop a bit too late, go with a New Year’s instead of a Christmas theme. You can also personalize the holiday postcards. If you are mailing out the postcards yourself, you can write down the name of each customer on the postcard to add that personal touch.

Invest in high-quality holiday postcards.

Finally, invest in high-quality postcards. You don’t have to spend a lot to come up with impressive postcards. Choose from different sizes and there are two paper coating types available: matte or glossy.

No matter what type of business or product it is that you have, you can use holiday postcards not just to spread the cheer, but also to earn the loyalty of your customers while enhancing your brand.

Here’s How to Make Marketing Postcards for Health Services

The past few years highlighted the importance of health care. People want to have easy access to health care providers, so they need to know that your business exists. If you are in the health care industry – whether it’s a product or health services that you are offering – you can let people know about your business through postcard printing.

Health Services Postcards

First, what are the advantages of postcard printing?

Whether you’re in health care or any other industry, you can use postcards as a cheap yet effective way of promoting your brand. Postcards can be mailed and distributed without envelopes, so the message is read right away. If you will use an attention-grabbing headline on the card, readers will take notice and keep your postcard for safekeeping should they need health care services in the future.
There are many online printing service providers out there where you can order postcard packages. They can either be digital or offset – some print shops offer both. When choosing which print shop to work with, ask about the length of experience that they have, the quality of materials used, the paper finish, and the turnaround time.
For distribution, postcards can be handed over personally, sent through direct mail using a mailing list, or you can send one postcard to every door within a certain zip code through Every Door Direct Mail. Whichever method you use, what’s important is for your postcards to reach as many people as possible. Better if you will combine traditional print ads with digital advertisement. These two complement each other and you can broaden your reach to those who are always online, and those who prefer to have something tangible.

Next, how can you effectively design postcards for the health care industry? Aside from the attention-grabbing headline, you need to incorporate your business logo in the design. Include high-definition pictures, images, or illustrations. The overall look of the postcard should be organized, easy-to-read, and visually appealing. Finally, do not forget to include a promo code at the back of the card so that you can boost your response rate. With the help of postcards, you can effectively spread the word about your business while helping people take better care of their health at the same time.

Postcard Printing for Your Pet Grooming Services

Advertising your brand using postcard printing may sound like an old school method, but it still actually works. In fact, print marketing has a better response rate than email or other digital marketing techniques. Mailing postcards may not be as popular as digital ads these days, but if it works, why would you not go for it? If your business is offering pet grooming services and your customers are fur moms and dads, you will reap plenty of benefits by printing postcards.

Tips for Designing Postcards for Your Pet Grooming Services

What’s good about printing cheap postcards is that you do not have to spend too much for the task. Simply look for a reliable online printing service provider that can create the postcards for you, then you’re all good. There are digital or offset printers available – some offer both. Choose a print shop that offers high-quality prints, good customer support, impressive materials, a nice paper finish, and quick turnaround time.

When designing postcards for pet grooming service providers, you can use high-quality photos of adorable canines. Have an attention-grabbing headline, and make sure to include your business’ logo on the design. Use an easy-to-read font and colors which complement your logo. Indicate your contact information and you can also use the back of the page to include a promo code. Say that this card entitles the holder to 5% or 10% off pet grooming services on their first visit to your establishment, for example. Depending on the size of the postcard, there should be a good mix of graphics or photos and text to make for an impactful overall design.

Combine Postcard Marketing with Digital Engagement

To get the best results, you need to combine your postcard marketing efforts with digital. Engage your customers on your official social media accounts. You can even design your postcard with QR codes that lead to the URL of your website. This way, you can target both your always online and traditional customers who like receiving tangible advertising materials in the mail.

Through postcards marketing, you can promote your pet grooming services and increase your number of clients in no time.

Postcards for Home Construction and Repairs

Postcard printing is one of the cheapest yet most effective forms of advertising out there. Radio and television ads used to be an option, but they are very expensive and are only used by big corporations. If you’re a small-scale entrepreneur – let’s say an expert in home construction and repair, how are you supposed to advertise your business without spending a lot? Printed marketing materials are a great option because they are not only cheap, but also effective. Pair this with establishing a presence in social media, then you are all set in letting as many people as possible know about your home repair and construction business.

Getting Started on Postcard Marketing

For experts in home construction and repair, here is how you can get started on marketing your services using postcards:

Get in touch with an offset or digital print shop.

First, search for an online printing services provider. Using either digital or offset printing method, they will be the one to create the postcards for you. When looking for one, check on the length of time that they have been in the business. Also ask about the printing package prices and the quality of customer support offered. There are also print shops that offer a reprint guarantee, and 24-hour or rush HD printing.

Choose the size and material for the postcard.

Postcards come in a variety of sizes, but the most popular are 4” x 6”, 5” x 7”, and 6” x 11”. For the material, you can choose between 16-pt or 17-pt. paper stock, as well as a matte or glossy finish.

Design the postcard well.

Your postcard is only as good as its design. Even if you will use the most expensive material, it will not be effective if it is not well-designed. Based on your preferred size, you can include graphics or mostly text on the design. Use an attention-grabbing headline and if you must include graphics, make sure that it is professionally-made. The same goes for photos – they should be professionally shot. Include your contact information at the bottom and if you want, you can use the back of the card for promotional discounts. This ensures that you will get a good response rate from your postcard marketing campaign.

Focus on distribution.

Lastly, distribute your postcards by mailing one to every mailbox within your area of operations. You can use your own mailing list, buy one, or use the Every Door Direct Mail service which is offered by most print shops. Also include a postcard in all your paper-based transactions. Bring a stack with you when working on a project so that you can have something to give to people who are inquiring about your services.

Why Use 5 x 7 Postcards for Content-Driven Ads

If you want to use postcards to advertise your brand, there are almost two dozen sizes to choose from. The number of options might be overwhelming so you may want to stick with a couple of the most popular sizes: 4” x 6” and 5 x 7 postcard printing. 4” x 6” is the measurement of a typical postcard that tourists mail out when traveling. If you’re a business owner, there is nothing wrong with choosing this size especially if your postcard design is graphics-driven. When you see a typical travel postcard, it is usually designed with just one picture that dominates the page, and maybe a one or two-liner description. If you want to advertise your brand using mainly graphics, this is a good size to use.

Why Use 5” x 7” Postcards

On the other hand, if your ad is more content-driven – which means that you want to rely more on text rather than graphics or photos, then 5” x 7” is the ideal postcard size for you. Here are a few more reasons why it pays to use this slightly bigger postcard size:

It is wider than a standard # 10 envelope.

What’s good about using postcards as mailers is that there is no envelope to open. When you send out postcards to a typical household, the fact that 5” x 7” is wider than a standard #10 envelope will make your mailer stand out. Also, there is no envelope to open so your message will be read right away.

There is more space to write content.

With 5” x 7” postcard printing, you have bigger space to write your content in than 4” x 6” cards. Since the card can display more lines, you can have a more content-driven ad and maybe just include a small photo or a graphic background to break the monotony.

When you get in touch with an online printing services provider, you can get a lower per piece price if you order more copies. To sum it up, if your postcard ad is more text-heavy than graphics-focused, it is better to go with a 5” x 7” postcard than a 4” x 6” or something even smaller.