Tag: online printing services

Brochure Printing Design Tips

Websites and social media platforms popularized the use of online advertising. If you are starting your own business, you should use all the digital advertising options at your disposal. But there is also nothing wrong with going old school and using something like brochure printing to promote your brand. In fact, there is such a novelty in holding something tangible so in this case, old school trumps digital.

There are many online printing services from where you can order a batch of brochures for distribution. When looking for one, make sure that they use state-of-the-art offset printing technology so that you can get the best quality possible. It may be a bit pricier than straightforward digital printing, but the results are well worth it.

Now, if you are still in the process of designing the brochure, what do you need to remember? Here’s a quick list:

  • Write the copy for the brochure in such a way that it appeals to your target market. If you’re a law firm, for example, you might have to use more formal language in writing the content for the brochure. On the other hand, if you have a younger clientele, using language that they can easily understand is the better option.
  • Know why you are publishing the brochure. Are you exerting a lot of effort in brochure printing so that you can introduce an old product to a new market? Are you trying to establish your brand as an authority in the industry? Would you like people to know how your brand name came about? Or who the brains are behind the operations? Depending on your desired output, you can write the content of your brochure accordingly.
  • Text should be mixed with images appropriately. Readers might get bored with an all-text brochure, so shake it up with eye-grabbing images. Make sure that the overall design of the brochure fits your brand’s image. You can choose colors which are similar to your logo for better impact.

After finishing the design, make sure to choose high-quality materials and an excellent printing process. By following these tips, you can come up with a  stellar brochure that you will be proud to use in promoting your business.

From Color to Paper to Design: Paying Close Attention to the Details of Online Printing

There are many online printing services that you can get in touch with today if you wish to launch a full-blast print marketing campaign. Let’s say that you are starting a food business. You need to print out business cards, menus, flyers, brochures, and postcards. Print marketing is cheap and effective, so instead of spending money on a purely digital campaign, it really does pay to include printed marketing materials.

When looking for online printing services, it is crucial that you pay close attention to detail. When printing out business cards, for example, you only have a very small space to work with. The standard size of a business card is 2” x 3.5”. If you will crowd the card with too much information, it will be difficult to read, and a customer might not bother keeping your card at all. If it’s made from cheap paper or if the design is not well thought-out, the quality will be a reflection of the products or services that you offer.

This is precisely the reason why you must pay close attention to the details of any  online printing job. Fortunately, you only need to look for a printing company with a purely online ordering process. For this, make sure that they use state-of-the-art equipment so that you can get excellent, professional-looking results. Also check on the turnaround time, the material used, and the types of finishes available. Do you want a plastic business card with rounded edges to stand out from the competition? Or maybe you want to have high-quality menus or brochures for distribution to your customers? You can only achieve the desired results by working with an online printing with plenty of experience in creating printed materials – whether they’re small business cards or huge banners or posters.

Be it a small business card, a standard-sized postcard, or a big banner that you want printed out, you must pay close attention to every aspect of the design and the material. Doing so would boost the quality of your printed marketing materials, and turn your print advertising efforts into a resounding success.

More than Just Promoting a Business: Other Uses of Brochure Printing

Entrepreneurs, startup companies, and even big corporations use brochure printing to promote their brand. It is usually part of a complete print advertising campaign where different materials are printed and distributed to their target market for promotion. You can promote a new product or service, tell customers more about how your company started, or give them a preview of the benefits that they will enjoy when doing business with you. But did you know that you can also use brochure printing for purposes other than brand promotion? Here’s a quick list of its alternative uses:

  • Use them as event invitation cards.

Brochures can take on the form of postcards or multi-page flyers. By simply choosing a thick paper stock and extreme gloss paper, for example, you can turn brochures into invitations for events. It can be a corporate event, personal events, public events, etc.  Online printing services offer super affordable rates for brochure printing so they’re cheap to make, too.

  • Use them as unique comic books.

If you are an artist who would like to promote your skills to graphic design or advertising agencies, for example, you can create a comic book which can be used as a sample of your artistry. Make sure to also include a short bio and your contact information, making the brochure double as a mini-resume.

  • Use them for corporate presentations.

Instead of the usual A4 paper, why not use foldable brochures when making corporate presentations? Unique and creative, this will surely capture the attention of your audience.

  • Use them as menus for distribution.

If you’re in the food industry, you can turn brochures into menus that you can distribute to potential customers. You can place a stack of foldable menus outside your restaurant for customers who are hesitant to walk in just to see the prices of the food items. You can also include one or two sample menus for takeaways or deliveries.

No matter what use you will find for brochures, it’s important to look for online printing services that specialize in brochures. See to it that they are using state-of-the-art printing equipment and high-quality paper stock. As you can see, brochures are super versatile, so you are bound to find a lot of uses for these printed materials.

How to Look for the Best Next Day Business Cards Printing Company

Printing companies are a dime a dozen but what if you need next day business cards? There might be instances when you would need a new set of business cards because you had to change your contact number. Or, you might not have any stock left of your old business cards so you have to get your hands on a new set to distribute to clients for an event the next day.

In cases like these, you must look for a printing company that can quickly deliver – without sacrificing on the quality of print. Here’s how you can do just that:

There are printing companies that require you to visit their office so that you can work on the layout and design of your business card. This is good because you will have that personal touch and see how the cards are actually made and printed. But if you need it quick online printing services, it is better to work with a printing company that has a purely online ordering process. For this, you simply need to upload the design of your business card and they will take care of the rest of it for you. If you don’t have a design yet, you can even use their online design tool so that you can have your business cards printed out in a jiffy.

  • Check if they offer next day business cards.

If the card that you are ordering does not have any special requirements like a unique finish or special effects like foil stamping, then you can get the cards that you need within the next 24 hours. Since it’s next day delivery, you may need to pay a premium price but if the quality is good, you will still get the best value for your money.

  • Make sure that the speed of delivery does not sacrifice quality.

Of course, you shouldn’t sacrifice quality for speed. Just because you need the cards delivered the next day does not mean that the cards should be haphazardly made. There are online printing services that can deliver excellent quality cards the next business day. Check out the reviews, ask for samples, and gauge the quality of customer service that they offer. By doing your homework, you can have those business cards delivered the next day and still get the best quality prints.

Harness the Power of Print Advertising when Your Print Flyers

Is “print flyers” an item that you have to cross of your to-do checklist? If yes, then you are on the right path to harnessing the power of print advertising. Despite the popularity of digital marketing campaigns, there’s just something about distributing tangible items like flyers, brochures, postcards, and similar marketing materials. These are things that a person can see and hold, unlike digital ads that may hold someone’s attention for a mere minute or two. Since printed advertising materials are tangible, they can be kept somewhere and the item will constantly remind your customer that your brand or business actually exists.

Now, if you are advertising with flyers, how can you make sure that it’s made and designed to effectively deliver your marketing message? Here are a few tips:

  • Determine the message that you’d like to send out in the first place.

When you print flyers, you can choose from the postcard type which are made from thick rigid stock paper, or the brochure type which can have several pages. Let’s say that you are newly launching a restaurant. You can launch a postcard marketing campaign and send out greeting card-sized postcards to every doorstep within the vicinity of the restaurant.

For this, you simply need a short message printed on the card, as well as the crucial information about your restaurant opening. Better yet, include a promo code that customers can use as a discount when they walk into your dining establishment. On the other hand, if you want to tell customers about the history of your business and the complete line of products or services that you offer, a folded brochure will give you several pages to place the information on.

Next, look for an online printing services provider that specializes in printing flyers. Check on the printing process that they use, the equipment that they have, and the sizes and materials available for flyers. Also determine the turnaround time and check if the prices are competitive.

By including flyers in your print advertising campaign, you can send out the right marketing message directly to your desired audience.

Looking for a Provider of Online Printing Services? Here’s What You Need to Know

Unlike online printing services that have an automatic ordering system, it used to be a big hassle to have printed promotional materials made. If you need 200 pieces of postcards made, for example, you need to go to the printing office to check out their equipment. You must come up with a design which has to be set up on the printing press. Then, you have to choose the material, paper thickness, and finish. After approving the proof, you have to wait for the job to be finished before you can finally pick up your order.

Today, you can do away with all these steps because there are professional printing companies that have a purely online ordering system. This means that you don’t have to visit any printing office – you just need to come up with the design, choose the materials and the finish, and wait for the materials to be delivered straight to your doorstep.

What You Need to Know about Online Printing

Whether you need business cards, brochures, flyers, menus, rack cards, post cards, letterheads, or any other printed promotional material, here are the essentials that you need to know:

 

• You can take your pick from different printing processes. Two of the most common are digital and offset printing. With digital printing, desktop digital printers are used. These are good for small jobs but if you need to order in bulk with a fast turnaround time, you should go with offset printing. For this, huge printing presses are used where a metal plate transfers or ‘offsets’ printed images onto a rubber blanket, which is then rolled onto the paper. Think of it as being similar to using a stamp pad on paper. Once the design is set, you can easily have hundreds or even thousands of copies made within a short span of time. Another advantage of offset printing is that it produces more professional-looking results. The more that you order, the lower the per-piece cost is.

• You need to focus on the design and content. Make sure that the text does not overcrowd the available space on the business card or letterhead – and it should feature your logo plus a short marketing tagline. The overall design should suit the image that you would like to project for your brand.

• You can choose from different materials, paper types, finishes, and sizes. Business cards, for instance, have a standard size of 3.5” x 2” but you can take your pick from different paper thickness and finishes like satin, ultra-smooth silk, soft touch suede, smooth matte or spot gloss.

• You have to go with an experienced, reliable printing company. For this, it pays to do your research so that you can choose a cost-effective printing package without compromising on quality.

By keeping these things in mind, you can look for an online printing service provider that will give you exactly what you need when it comes to printed promotional materials.

Hassle-Free Ways to Find the Right Online Printing Services

If it’s your first time to have something printed out for your business, you might find it a huge hassle to look for online printing services. With dozens of results appearing on an online search, how will you know if a printing company can deliver the goods? How can you make sure that you are getting the best value for your money? If you hire an offshore printing company, how can you make sure that the prints will even get made? To help you out, here are some hassle-free ways for you to find the right online printing services provider:

1. Know what your printing requirements are in the first place.

Let’s say that you are launching a postcard mailing campaign. What are your printing requirements? Do you need EDDM mailing services? This stands for Every Door Direct Mail, a service by the United States Postal Service where it does what it says – direct mail is sent to every address within a specific area. EDDM mailing services is a great feature to have if you are just starting to build a customer base. If you need a large volume of prints with excellent quality, offset printing might be right for you. But if you only need a small batch sent out, digital printing is cheaper and gets the job done.

2. Decide on the design, material, and finish.

Next, you should already have an idea about the design that you want before looking for online printing services. If you need 100 pieces of postcards with mailing services, for example, you can use the website’s downloadable postcards template or an online design tool, if they have one. You should also think about the material. For postcards, different sizes are available in thick paper stock while the finish can be matte, glossy, or soft silk.

3. Search for online printing services and compare the top three or five results.

Finally, do a quick search for online printing services. Compare the top three or five results. If you need postcards with mailing services, for instance, look for a company that also offers EDDM. Make sure to also compare the turnaround time, quality of customer service provided, the length of experience that they have in the field, feedback about the quality of products that they deliver, and the costs involved. Know which areas you can’t compromise on – and decide from there.