brochures – BlockbusterPrint.com Blog

Brochure Printing: Do people still print brochures?

What’s that you ask? The power of brochure printing for businesses? Oh, get ready to be enlightened.

Have you ever been handed a brochure at a trade show and it’s so awful, you can’t help but laugh? Yes, we’ve all been there. But let’s face it, those brochures that make you laugh, they stick with you. You remember them. That’s the power of brochure printing!

But wait, there’s more. Among the myriad of marketing tools, the humble brochure is the unsung hero.

Everlasting Impression: Unlike a fleeting online ad, a well-designed brochure is a physical object a customer can hold. It’s like a mini billboard that fits in their pocket. Can your Facebook post do that? I didn’t think so.
Credibility on Paper: Ever handed someone a business card and they look at you like, “Okay, so what?” A brochure, on the other hand, is like a handshake and introduction all in one. It says, “Hello, we’re legitimate. And here’s why.”
Your 24/7 Salesman: Even while you’re sleeping or binge-watching your favorite series, your brochure is out there, tirelessly selling your products or services. No need to feed it or give it breaks. It just… works.
Easy to Distribute: Hand them out at trade shows, leave stacks in local businesses, or even do a direct mail campaign. It’s like a tiny, paper ambassador for your brand.
Cost-effective: Compared to other forms of advertising, brochure printing is relatively cheap. So you can spend more money on important things like fancy office chairs or that espresso machine you’ve been eyeing.

So, the next time you’re thinking of ways to promote your business, don’t forget about the power of the humble brochure. It might just be the secret weapon you’ve been looking for. Now, isn’t that a funny thought? haha! Print brochures online with BlockbusterPrint.com

A Comprehensive Guide to Brochure Printing Services

Printing brochures is still an essential way of advertising any business. However, not every business has the time, the resources, or the expertise to create high-quality brochures. As a business owner, you might find it difficult to choose the right brochure printing service for your company, given the sheer number of providers that offer a wide range of services. If you want to know more about brochure printing services, then read on.

Why choose a brochure printing service?

Printing a brochure involves a lot of steps, including designing the brochure layout, selecting the right paper and ink, and choosing the right printing technique among others. By choosing a brochure printing service, you can save valuable time and money, while also ensuring the highest quality of printing. A professional brochure printing service will take care of everything, from design to delivery.

Questions to ask before choosing a brochure printing service

Before choosing a brochure printing service, you need to ask yourself several questions, such as the number of brochures you need, the design and the layout you want, and the budget you have for the project. Once you know what you want, you can ask the printing service provider some questions, such as the type of paper they use, the printing techniques they employ, and the delivery time, among others.

Types of brochure printing services

There are different types of brochure printing services you can choose from depending on your budget and your needs. Digital printing is a faster and more affordable option for smaller runs, while offset printing is a better choice for larger runs because it offers higher quality and lower printing costs per unit. You can also opt for specialized printing services such as foil stamping or embossing, which can give your brochure a unique touch and make it stand out.

How to make your brochure stand out

To make your brochure stand out, you need to invest in high-quality design and printing. Your brochure should reflect your brand values, and it should provide your customers with relevant and valuable information. You can also consider using high-quality paper, adding a unique texture, or incorporating a die-cut into your design to make your brochures more attractive.

Choosing the right printing service provider

When it comes to choosing the right brochure printing service provider, you need to consider several factors, including the quality of their work, their pricing, their turnaround times, and their customer service. You can check online reviews, ask for samples, and compare quotes from different providers to find the best one for your specific needs.

Conclusion:

Overall, a professional brochure printing service can help you create high-quality and visually appealing brochures that reflect your brand and attract new customers. By selecting the right printing service provider, you can ensure that your brochures stand out and provide your customers with valuable information about your business. So, take your time, ask the right questions, and choose a printing service that meets your specific requirements and budget. Contact BlockbusterPrint.com for all your brochure printing needs.

How Premium Brochure Printing Can Help Boost Your Business Sales

In the digital age, we often overlook the power of print marketing materials. While online marketing has become the norm, print materials such as brochures remain a popular and effective marketing tool. Brochures can provide potential clients with useful information about your business, highlight your products and services, and leave a lasting impression. In this blog post, we explore how premium brochure printing can help increase your business sales.

Captivating Design
The design of your brochure is essential in grabbing the attention of potential clients. A professional design with high-quality images will help your brochure stand out from the competition. Premium brochure printing options such as high-gloss finishes, embossing, and metallic inks can add a luxurious touch to your brochure, making it more visually appealing to customers.
Credibility
A high-quality brochure printed on premium paper not only looks professional but also conveys a sense of trust and credibility. Clients are more likely to take your business seriously when you invest in quality marketing materials. A brochure printed on high-quality paper with a premium finish is perceived as more valuable and worth keeping.
Tangible
While digital marketing methods can be effective, they lack the tangibility of print materials. A brochure is a physical item that your potential clients can take with them, allowing them to revisit your business and its offerings. This tangible item makes your business more memorable and increases the likelihood of potential clients reaching out.
Reach a Broader Audience
Brochures can be distributed to a broad audience such as trade shows, direct mail campaigns, and in-store promotions. They are an effective way to showcase your products or services and reach potential customers you may not have reached through other marketing channels. A premium brochure printed on high-quality paper will leave a lasting impression and increase the likelihood of potential customers reaching out.
Cost-Effective
Compared to some forms of digital marketing, such as pay-per-click advertising, brochure printing can be more cost-effective. Brochure printing offers numerous benefits, including tangible marketing materials that can be distributed to a broad audience with a one-time printing cost. They can be helpful in generating leads without the need for a continuous advertising budget.

In conclusion, premium brochure printing provides numerous benefits that can help boost your business’s sales. A well-designed and printed brochure is an effective tool that can help you reach a broader audience, build credibility, and leave a lasting impression. With cost-effective printing options available, brochures should be a valuable addition to your marketing strategy. Don’t let digital marketing methods distract you from the power of print marketing. A professional and polished brochure is a valuable tool in today’s digital age. Visit BlockbusterPrint.com for all your printed brochure needs.

Offer the Gift of Debt Relief: Advertise Using Brochures

Student loans, unpaid credit card bills, late mortgage fees, one bad financial move after another, an unsuccessful business venture that led to bankruptcy – these are just some of instances when debt may take control of one’s life. There really is no reason to beat yourself up about it, but you do need to look for a solution and make sure that you learn from your mistakes. Now, if you are a debt relief expert, you can help these individuals or entrepreneurs who cannot seem to find a way out of their stack of debts. With your expertise, you and your client can come up with a plan on how they can climb their way out of their mountain of debt. But how can you find these clients and reach out to them? Through brochure printing. Brochures are excellent marketing materials where you can tell people about the debt relief services that you are offering.

Debt Relief Expert Brochure Printing Tips

To advertise your debt relief services using brochures, look for an online printing services provider first. This can be an offset or digital printing service. Do your research beforehand and check on the rates, materials used, turnaround time, and the quality of customer support offered.

Next, here are the top tips to remember when designing brochures for debt relief:

Create a catchy cover page.

Brochures offer the biggest space among the printed marketing materials out there. Depending on the size and folding style, you can have anywhere from four to twelve panels or pages of content. Of course, there will be a cover page where you need to create a catchy headline. Start with something like “Do not let debt take over your entire life” then briefly describe your debt relief services at the bottom of the headline. Make sure to include your company logo and contact information so that even if someone only reads the first page of the brochure, he or she would already have an idea about your services and how to get in touch with you.

Explain what debt relief is all about.

On the succeeding pages, make a list of the specific services that you offer. Explain what debt relief is all about, and how it involves negotiating with creditors on a person’s behalf. By settling the debt and getting creditors to accept less than the full amount owed, clients can slowly but surely climb their way out of debt.

Sum it all up in the back page.

After using the other pages to tell people about your debt relief services, sum it all up in the back page. Include again your contact information. To get better response rates, you may want to include a promo code which serves as a discount for your services.

With the help of informative brochures, you can offer people the gift of debt relief and financial security.

Cleaning Carpets for a Living? Why Brochure Printing is a Must

Those who are experts at cleaning carpets offer their professional cleaning services to residences and businesses. If you are part of this group or if you offer spring cleaning, general cleaning, deep cleaning, commercial cleaning, or other cleaning services, then you should invest in brochure printing. Brochures are cheap-to-produce, yet effective advertising materials that can deliver your marketing message to your target audience.

Factors to Consider when Ordering Brochures

Naturally, the first thing that you need to do if you would like to use brochures to market your carpet cleaning services is to find a place to order them from. You can take your pick from digital or offset print shops – some have both and will use a method based on the volume of brochures that you will order. Next, here are some factors to consider when ordering brochures:

The size of brochures depends on the amount of information that you want the printed marketing material to contain. If you want to include a brief history of your business’ background or how your professional carpet cleaning business came to be, you may want to use the biggest map-sized brochure which measures 11” x 25.5”. The smallest brochure size is 4.25” x 11” while the standard size is 8.5” x 11”
For the folding style, you can have anywhere from four to twelve panels which will serve as pages for your carpet cleaning brochure.
For the paper type and finish, there’s the 100# stock textbook paper which has a medium loss finish, or a 100# stock cover paper which has double the gloss for the finish.

Headline Ideas for Carpet Cleaning Brochures

After deciding whichonline printing services to go with, you need to come up with a layout for the content of the brochure. If you want people to grab one of your brochures to read, make sure that you have a catchy headline. Here are a few ideas:

Dirty carpet? We got it! Woohoo!
XYZ Carpet Cleaning: Bringing back the former glory of your carpet.
Give a second leash of life to your luxury rugs!
In Need of Tile & Grout Cleaning? Give Us a Call!

Be creative in coming up with a headline for your carpet cleaning brochure. Use language that both residential and business customers can relate to. You can also include a promo code at the back page of the brochure for good measure.

If you want to reintroduce your carpet cleaning business to new clients or if you simply want to enhance your brand, well-designed brochures printed on high-quality material is key and will surely impress your customers.

Are You an Events Planner? Use Brochure Printing to Market Your Services

As an events planner, you may be an expert on how to let guests know about a wedding, or business people know about a corporate event. But what about your own business? How do you let prospective clients know that your event planning business exists? Fortunately, you can always rely on brochure printing to do a great job of it for you. Brochures are leaflets which contain information about a business, product, or event. These can be distributed over the mail, handed out personally, or given away to prospective clients and customers.

Brochure Printing Ideas

Now, if you would like to use brochures as a way to promote your events planning business, there are a few things to keep in mind. First, look for a suitable online printing company that will print the brochures for you. They can offer digital, offset, or both types of printing processes. When deciding which print shop to go with, always ask about their printing packages, the turnaround time, the materials used, and the quality of customer support offered.

Next, here are a few brochure printing ideas that you can borrow for your events planning business:

Create a newspaper style brochure.

There are several brochure sizes and folding styles available. One idea is to go for the folder sheet, tabloid size, or map size option, then create a newspaper style brochure. Choose a folding style that resembles a newspaper. Use colors and fonts which are used in newsprint, and apply the same style in the layout. If your speciality is wedding events planning, then highlight that on the cover page. Depending on the number of panels of the folding style, you can have anywhere from four to twelve ‘pages’ to write content in. Use a combination of text and images to avoid monotony and make your events planning brochure truly unique.

Refine the layout of your brochure.

If you organize several types of events, use one panel each to describe what’s included in the planning package. For instance, use a bulleted list for the inclusions in a wedding; another list for corporate events; then another for a different type of event. Choose a folding style and size that will fit the number of events that you are skilled at planning.

Brochures are an excellent way to present information about your business and share it to prospective clients and existing customers. By paying close attention to the layout, you can have a brochure that will impress your clients and make them book your services at once.

5 Ways To Step Up Your Brochure Game

Potential clients are constantly judging your print brochures. And why shouldn’t they? Brochures are a reflection of your business. In a matter of seconds, based on your design, content and images they will decide whether they like you or not.

Clients look at brochures as a preview of what they can expect from your business. It is up to you as a business owner/service to strategically reveal just enough information for potential customers to seek you out further. You have the power to control what headlines, graphics, language and tone they will see. Here’s how to make these fundamental features stand out!

Don’t try to appeal to everyone

Business leaders make the mistake of trying to target a broad, undefined audience. This business practice will get you nowhere. Instead, focus on building a profile of your target audience and really getting inside their head. What is this target’s motivation? What is the problem they’re looking to solve and what solutions will you offer? Fundamentally, how can you as a business help them achieve their goals and objectives?

Begin a relationship

Potential customers want to get to know you before making an informed buying decision. Help them speed this process by providing case studies and testimonials based on previous client’s experiences. Find a spot on your trifold business brochure to highlight positive relationships that previous clients have had. This will surely jump start the relationship-building process!

Use high quality images. They make a difference

Your brochure’s images have to speak to your target audience in a way your content cannot. High quality images bring your products and services to life as though they are right in front of you. By choosing high resolution, (300 dpi or more) professional images will look flawless within your layout design. Most importantly, they will showcase your business’s credibility, professionalism and trustworthiness. Based on your images, your clients will get a sense of how you operate.

Make sure your brochure matches your brand

A print brochure’s design can help express your brand’s identity: your values and ideas that people associate with your business. This is a representation of who you are and what you’re offering. When designing your brochure, make sure the text, images and colors make sense for your brand.

Write clear and compelling content

Using simple, persuasive language write about what your business/product. You should always write in the active voice and use strong action verbs to get your point across. By implementing this style of writing, you’re able to write shorter and more compelling sentences. When it comes to writing content think about it as an elevator pitch. If you had 30 seconds to explain your business to potential customers, what would you say? Is there a unique story behind your business? People tend to gravitate to stories so don’t be afraid to use storytelling to sell your brand image.

Essential Steps for Printing Brochures to Effectively Promote Your Brand

Printing brochures is an excellent way to market your business. Printed promotional materials may sound obsolete to some, but they are still surprisingly effective in getting the message out to your target market. Now, if you are in the process of having brochures printed for your company, there are a few steps that you can follow including these:
1. Determine the goal of your brochure.
The main purpose of a brochure is to inform the reader about your products or services, the history of your company, your mission statement, and give them other important information about your business. But a brochure can also be made to inform, market a new product or even entertain. Before having one made, clearly identify the goal of your brochure so that you can incorporate tit in the content.

2. Reach out to your target market.
Next, when printing brochures, craft the message in such a way that you will reach out to your target market. If your audience is teenage girls, develop a message in a language that they can easily relate to. If you have an adult, more conservative clientele, a professional-looking, impressive brochure is what you need.

3. Make sure that the brochure is professionally designed.
Resist the temptation to go for do-it-yourself brochure solutions, no matter how cheap, because it’s your image that will suffer in the end. With a professionally designed brochure, you can leave a lasting impression to your clients.

4. Choose the material, layout, fold type and other details about the brochure.
Next, decide whether you’d like SD or HD printing. What about the paper stock and size? Should the brochure be on semi-gloss or matte paper? There are also the brochure folding types to choose from like tri-fold, Z-fold, half-fold – and the quantity of brochures that you need to have printed out.

5. Distribute the brochures using the right channels.
Finally, after printing brochures, decide on how you would like them to be distributed. If you have an office, you can simply hand over copies to your clients. If you’re participating in trade shows, you should also bring brochures for distribution. Another option is to directly mail brochures to your clients so they can learn more about what you have to offer as a business. With these steps, you can have the perfect brochure to use in promoting your business.

What Entrepreneurs Need to Know about Brochure Printing

Despite the existence of websites, you can still use traditional brochure printing as a way to tell people more about your business. Printed promotional materials may seem superfluous to some, but it actually is a still effective way of getting the word out about your company. In fact, printing promotional materials should be done alongside online promotional activities.

Things to Remember when Having Brochures Printed

Now, if you decide that brochure printing is a good way to tell prospective clients and customers about what you do as a company, how can you go about the task? Here are a few things to remember:
• Include all the important information about your business on the brochure.
Brochures are printed promotional materials which tell people about your company history, products or services, and mission statement. If a business card includes just your contact information, a brochure takes things one step further by including all the pertinent information regarding your business. As such, it’s a must to include all important info, write solid content about what your business is all about, give people a glimpse about your company history, etc.

• Look for a printing company which has extensive experience and the right equipment for printing professional-looking brochures.
Brochures should leave a lasting impression so look for a printing company with plenty of experience in the field.

• Decide on the size, folding type and paper used for the brochures.
Finally, decide on the details of the brochure. In companies like BlockbusterPrint.com, the available brochure sizes are as follow:
– 8.5 x 11 inches
– 8.5 x 14 inches
– 11 x 17 inches

You can place orders for 100; 250; 500; 1,000; 2,500; 5,000; 10,000 and up. There are also more than ten options for folding types including tri-fold, Z-fold, half fold, double parallel, single gate fold, double gate fold, roll fold, accordion fold, half then half again, and half then tri-fold.

Through professional brochure printing, you can leave a lasting impression to your clients and tell them what your business is all about.