brochure printing – Page 5 – BlockbusterPrint.com Blog

How Printing Brochures Benefit You & Your Customers

No matter what the nature of your business is, you can always rely on brochures to provide you with the information that you need. This is precisely the reason why printing brochures should be one of the first tasks performed by entrepreneurs who would like to promote their brand. Brochures are used not just by travel-related service companies, but even by business selling a variety of products.

How Printing Brochures Benefit You

Brochures, as you may already know, are printed materials used for promoting a business or service. They are distributed to prospective clients, customers or business partners, or are simply made available to the public inside stores or offices. As a business owner, how can printing brochures benefit you? First of all, it can become part of your print promotional campaign. Unlike flyers which usually have limited space, brochures can contain quite extensive information. Look at one of those travel brochures so that you can have an idea about how comprehensive brochures can be in terms of information contained.

Aside from brochures, you can also print out envelopes, folders, letterheads, business cards, flyers and banners as part of your print promotional campaign. Another benefit of using brochures to advertise your business is that they are quite cheap. Unless you’re having a travel brochure made which should be in glossy, full-color prints, you can have HD full color brochures made at pretty reasonable prices. Doing so will allow you to make a great first impression to your customers.

How Printing Brochures Benefit Your Customers

Next, how can brochures benefit your customers? If they walk into your office, you can save time explaining your services or pointing out your products by handing them a brochure. Since brochures have many pages, you can give as much information as the customer needs about what you have to offer as a company. This benefits the customer in such a way that they can make an informed decision about the value of the product or service that you are offering before doing any kind of business with you.

As you can see, custom printed brochures will benefit both your business and your customers, so make sure not to skip it when doing your print promotional campaign.

Grab the Attention of Vacationers with Enticing Travel Brochures

If you’re in the travel industry and you are looking for brochure printing services, you should hire a printing company with plenty of experience in such projects. One example is BlockbusterPrint.com. There are three brochure sizes to choose from, they offer full color HD printing, different thick paper stocks are available, semi-gloss or matte paper options can be had, and you can take your pick from more than ten brochure folding types.

After choosing the printing company to churn out the travel brochures for you, what exactly should you include in the printed promotional material? Here are a few tips on how you can grab the attention of vacationers with enticing travel brochures:
• It’s all about the writing style.
Whether you own a hotel, a resort, an area where team building activities can be held, or similar establishments, your goal is to encourage people to pay your business a visit. When going about the task of brochure printing, the tone of voice that you will use on the copy should entice people to pay you a visit. Why do people want to take vacations? What would they see in your area that would make them want to exert the extra effort in travelling all the way to where you are located? The copy should be well-written, picturesque words should be used, and the feelings evoked by the scenery can be the focus.

• Make sure that the information is accurate.
Just because the brochure is written in a way that it entices readers to travel does not mean that you should get carried away with the descriptions. Make sure that the brochure is still factual and accurate. See to it that there’s a balance between text and pictures, so that you can reach the goal of a reader wanting to pay you a visit after flipping through your travel brochure.

• The visuals should be appealing.
Finally, make sure that the pictures are clear and visually appealing. If you’d like to give people the image of them hanging out underneath a hammock in a tropical paradise sipping a cocktail complete with tiny umbrellas, you can incorporate such a picture in your brochure.

Indeed, travel brochures are the most common jobs handled by trifold brochure print companies. If you need a batch of brochures made for your business, keep these tips in mind so that you can entice people to pay your establishment a visit.

Copywriting Tips for Brochure Printing

Brochure printing should definitely be part of your brand’s print advertising campaign – but not all brochures are created equal. As compared to one-page flyers or business cards, you have a lot of space to include more information about your companies, products and services when printing out a brochure. But people these days get bored with all-text published materials, so your words need to immediately grab attention, and the design should be equally eye catching.

For this, we have put together a list of the most important tips to remember when writing copy for brochures:
• Make sure that the copy on the brochure tells a story.
Since trifold brochure printing jobs involve a bigger space to put your text and images in, you need to make sure that the way the copy is written is that it tells a good story. Let’s say that you are introducing a new product in your line-up. When having a brochure made, see to it that the copy tells the story of how you came up with the design, what makes it different from the items you already have, and how it will benefit customers. An interesting, well-written copy will turn your brochure into a keeper instead of paper that people just automatically throws away.

• The copy should have the right tone of voice.
What’s your target market? If it’s tweens who you are selling body care products to, use a language that they can easily relate to. For this, a ‘trendy’ tone of voice works. Otherwise, if you’re a law firm with more conservative, older clients, you should definitely use the professional tone of voice – although it still should be active and not monotonous at all.

• The information should be objective and factual.
Naturally, the information included in your brochure should be objective and factual. Even if your goal is to sell, you should not make any false claims when writing the copy for your brochure.

• The end pages should have a call to action phrase.
Lastly, when writing the copy for your brochure printing project, make sure that there is a call to action at the end pages. Do you want them to visit your website? Buy your product? Call your office for inquiries? By keeping these tips in mind, you can have an effective copy written and printed out on your company’s brochure.

Essential Steps for Printing Brochures to Effectively Promote Your Brand

Printing brochures is an excellent way to market your business. Printed promotional materials may sound obsolete to some, but they are still surprisingly effective in getting the message out to your target market. Now, if you are in the process of having brochures printed for your company, there are a few steps that you can follow including these:
1. Determine the goal of your brochure.
The main purpose of a brochure is to inform the reader about your products or services, the history of your company, your mission statement, and give them other important information about your business. But a brochure can also be made to inform, market a new product or even entertain. Before having one made, clearly identify the goal of your brochure so that you can incorporate tit in the content.

2. Reach out to your target market.
Next, when printing brochures, craft the message in such a way that you will reach out to your target market. If your audience is teenage girls, develop a message in a language that they can easily relate to. If you have an adult, more conservative clientele, a professional-looking, impressive brochure is what you need.

3. Make sure that the brochure is professionally designed.
Resist the temptation to go for do-it-yourself brochure solutions, no matter how cheap, because it’s your image that will suffer in the end. With a professionally designed brochure, you can leave a lasting impression to your clients.

4. Choose the material, layout, fold type and other details about the brochure.
Next, decide whether you’d like SD or HD printing. What about the paper stock and size? Should the brochure be on semi-gloss or matte paper? There are also the brochure folding types to choose from like tri-fold, Z-fold, half-fold – and the quantity of brochures that you need to have printed out.

5. Distribute the brochures using the right channels.
Finally, after printing brochures, decide on how you would like them to be distributed. If you have an office, you can simply hand over copies to your clients. If you’re participating in trade shows, you should also bring brochures for distribution. Another option is to directly mail brochures to your clients so they can learn more about what you have to offer as a business. With these steps, you can have the perfect brochure to use in promoting your business.

What Entrepreneurs Need to Know about Brochure Printing

Despite the existence of websites, you can still use traditional brochure printing as a way to tell people more about your business. Printed promotional materials may seem superfluous to some, but it actually is a still effective way of getting the word out about your company. In fact, printing promotional materials should be done alongside online promotional activities.

Things to Remember when Having Brochures Printed

Now, if you decide that brochure printing is a good way to tell prospective clients and customers about what you do as a company, how can you go about the task? Here are a few things to remember:
• Include all the important information about your business on the brochure.
Brochures are printed promotional materials which tell people about your company history, products or services, and mission statement. If a business card includes just your contact information, a brochure takes things one step further by including all the pertinent information regarding your business. As such, it’s a must to include all important info, write solid content about what your business is all about, give people a glimpse about your company history, etc.

• Look for a printing company which has extensive experience and the right equipment for printing professional-looking brochures.
Brochures should leave a lasting impression so look for a printing company with plenty of experience in the field.

• Decide on the size, folding type and paper used for the brochures.
Finally, decide on the details of the brochure. In companies like BlockbusterPrint.com, the available brochure sizes are as follow:
– 8.5 x 11 inches
– 8.5 x 14 inches
– 11 x 17 inches

You can place orders for 100; 250; 500; 1,000; 2,500; 5,000; 10,000 and up. There are also more than ten options for folding types including tri-fold, Z-fold, half fold, double parallel, single gate fold, double gate fold, roll fold, accordion fold, half then half again, and half then tri-fold.

Through professional brochure printing, you can leave a lasting impression to your clients and tell them what your business is all about.

Order Premium Trifold Brochure Printing Online

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BlockbusterPrint.com offers 24-48 hour delivery no matter where you are in the country. Pricing is GUARANTEED the lowest or a price beat offer will be provided.

The brochure printing quality is an offset quality which is 5 times higher quality than what 8 out of 10 print companies provide you with, today. Other brochure printing services produce your brochures in a low quality digital production. That is similar to what a Kinkos copies produces.

Brochure printing from BlockbusterPrint.com is a service that over 10,000 customers a month trust, love and always come back to reorder.

1,000 brochures online from BlockbusterPrint.com start around $100.

End the search and try out BlockbusterPrint.com for your brochure printing needs. Free samples are available as well. We wish you the best of luck.