Eddm mailing or Every Door Direct Mail is the best way to distribute marketing postcards for insurance companies. No matter which of these plans you are offering to your clients, you can easily advertise it using eddm:
– Auto insurance
– Business insurance
– Commercial insurance
– Final expense insurance
– General insurance
– Health insurance
– Home insurance
– Life insurance
– Mortgage protection insurance
– Medicare supplement insurance
– Property insurance
But what are eddm postcards, exactly? EDDM is a service offered by the United States Postal Service where they partner with local print shops to send one postcard to every mailbox within a specific address. Only postcards are accepted as marketing mailers and you can narrow down the mailing list based on zip code, individual mail carrier route, or demographics such as average household income, homeowners versus renters, age bracket, etc.
The number one benefit of working with a print shop that offers EDDM if you are an insurance plan provider is that you do not have to take care of the finer details. The print shop will simply charge a postage fee for each postcard – but they handle the rest of the work. After printing the postcards, they will bundle it in 100s as required by the USPS. They will also take care of the paperwork, then deliver the bundled postcards to your local post office for individual mailbox distribution. Another benefit of looking for a print shop with EDDM postcards is that you do not need to put together or buy a mailing list – it’s all pre-chosen for you.
As an insurance plan provider, you are giving clients the benefit of having a financial plan to rely on in case something goes wrong. On your end, you can rely on print shops to promote this service that you are offering your clients simply by taking advantage of their EDDM mailing service.