Letterhead printing, when combined with other print marketing materials, create a full-fledged advertising campaign for any brand. What’s good about going back to basics such as print marketing is that it is tangible, cheap, yet still effective. Unlike digital ads which can only be viewed on a mobile, laptop, or computer screen, printed marketing materials can be held and kept for practically a lifetime. This increases brand recall for any business that uses printed marketing materials such as letterheads, business cards, envelopes, stickers, menus, postcards, and the like.
Now, if you are a mortgage professional, you should consider printing letterheads. These are printed headings on stationery which are used for official business communications. For mortgage professionals, you might be offering any or all of these financial products:
- Adjustable rate mortgage
- Commercial loans
- Federal Housing Administration loans
- Foreclosures
- Home equity/refinancing
- Loan modifications
- New home lease/purchase
- Reverse mortgages
- Sub-prime loans
- Variable home mortgages
- Veterans’ mortgage loans
To make every transaction look official, you can use your business logo and incorporate it in the design of your letterhead. Simply look for an online printing services provider that offers either digital or offset printing. At only a few cents per page, you can have stationery with your official letterhead printed as the heading, footer, or on either side of the page. Your placement of the letterhead can either be traditional or unique, based on the overall design. There is very limited space so make sure to include your business name and accurate contact information.
You can also order a matching envelope or a second blank page to complete the stationery set. Use these letterheads when sending invoices, price quotations, or any other official correspondence to your clients – existing or potential. With the help of letterheads, you can enhance your brand, boost your sales, and improve the clients’ overall impression of your mortgage business.