No matter which industry it is your business is in, it’s important to use custom printed booklets as a marketing tool. It can be part of your overall print marketing campaign which, despite the presence of online marketing, is still the cheapest and most effective way to advertise your brand. So what is it about booklets that make them such a must-have for business owners? Here are some of the reasons:
– Unlike brochures or flyers, booklets give you more space to send out your message to your target client.
– If you’re printing an informative booklet, you can go on detail about your company history, for example, because you will not run out of space – unlike in brochures or flyers.
– If you are introducing a new product or service, you can go into detail and craft the content of the booklet in such a way that everything a customer needs to know will all be there.
Now, how can you have custom printed booklets made? With companies like BlockbusterPrint.com, all you have to do is specify the size of the booklet that you want to print and dish out more details about the content – then they will print out and bind the booklets for you. Basically, you can take your pick from four different sizes and the pages can be anywhere from 8 to 52. BlockbusterPrint.com does full color HD printing, with saddle-stitched binding and thick 100# gloss or cover paper. The company uses only the highest quality, state-of-the-art offset printing so you can easily impress your customers with the booklets once they are finished.
All in all, booklet printing make for the perfect marketing material for businesses.