Month: July 2023

Boost Your Business with EDDM Postcards

Are you looking for a cost-effective way to advertise your business and reach out to potential customers in your local area? Then you might want to consider using Every Door Direct Mail (EDDM) postcards. EDDM is a popular mailing program offered by the United States Postal Service (USPS) that enables businesses to send marketing messages to every door in a specific geographic location without the need for a mailing list or permit. In this blog post, we will explore the benefits of EDDM postcards and how they can help you boost your business.

Wide Coverage for Your Marketing Message
 One of the biggest advantages of EDDM postcards is that they can reach a large number of households and businesses in a selected area, allowing you to raise awareness of your brand, products, and services. With EDDM, you can send up to 5,000 postcards per day per zip code, which means you can target entire neighborhoods or specific routes without leaving anyone out. You can choose the size and design of your postcards, include an enticing message and call-to-action, and send them to your customers’ mailboxes without worrying about returned mail.

Affordable and Economical Postage
 Compared to traditional direct mail or other advertising channels, EDDM is a cost-effective solution for small and medium-sized businesses that want to maximize their marketing budget. The postage rates for EDDM are much lower than for other types of mail, such as first-class or standard mail, because you don’t need to purchase a mailing list or rent a permit. You can save money on printing, shipping, and processing fees, and focus on creating a compelling postcard that will stand out and attract attention.

Easy to Use and Targeted
To get started with EDDM postcards, all you need is a USPS account and an online mapping tool that allows you to select your target area based on zip codes or carrier routes. You can choose the size and orientation of your postcard, upload your artwork and message, and schedule your mailing for delivery to the post office or directly to your customer’s mailbox. With EDDM, you can also target specific demographics or households based on income, age, household size, and other criteria, so you can tailor your message to your ideal customers.

Increased Local Visibility and Response
By sending EDDM postcards to your local customers, you can increase your visibility and generate more leads and sales. EDDM postcards have a higher response rate than other forms of advertising, and they are more likely to be read and remembered by your prospects because they are delivered directly to their homes or workplaces. You can use your postcards to announce a new product or service, offer a special promotion or discount, invite them to an event or store opening, or simply thank them for their loyalty.

Measurable and Trackable Results
Another benefit of EDDM postcards is that you can measure and track your results, so you can evaluate the success of your campaign and make adjustments as needed. You can use a tracking code or coupon to determine how many customers responded to your offer or visited your website, and analyze the data to optimize your future mailings. You can also collect feedback or testimonials from your customers to improve your messaging and strategy.

EDDM postcards can be a powerful tool for your marketing arsenal, helping you increase your brand awareness, attract more customers, and achieve your business goals. Whether you are a small business owner or a regional franchise, EDDM can provide you with an easy, affordable, and efficient way to connect with your local community and showcase your unique value proposition. With the right strategy and design, you can make your EDDM postcards stand out and motivate your prospects to take action. So why not give EDDM postcards a try and see the difference they can make for your business?

USPS EDDM Map Tool – Pick Your Desired Delivery Routes

Direct mail marketing is a proven and effective advertising technique that can help you reach a broad audience, boost brand recognition, and lead to potential sales. But how do you ensure that your message will reach the right hands? Enter USPS EDDM (Every Door Direct Mail) Map Tool – a powerful tool that allows you to choose your desired delivery routes with ease. In this blog post, we’ll dive deep into the features of this tool and explore how it can help you make your direct mail campaign from BlockbusterPrint.com a success.

Understanding EDDM Map Tool:
 The USPS EDDM Map Tool is a web-based application that enables businesses to select postal routes and ZIP codes that match their target audience. Once you’ve selected your desired delivery routes, you can customize your mailers to ensure that they are tailored to your particular target audience. In addition to selecting the routes, the EDDM tool also allows you to filter your search based on different demographic characteristics like age, income, and household size.

Benefits of EDDM Tool:
 USPS EDDM Map Tool offers many benefits to businesses looking to leverage direct mail campaigns to drive success. It is a cost-effective way of reaching out to a wide audience since you’ll be sending your material in bulk. The pricing structure is reasonable since you pay per piece of mail, and at the same time, you’re not limited to small geographic areas. You can cast a wide net and get your message out in style, knowing that it will reach the targeted audience.

EDDM Tool vs. Traditional Direct Mail Targeting:
 In contrast to traditional direct mail targeting techniques, using the USPS EDDM tool is far more effective. The traditional techniques require an extensive database of leads, which can be costly to acquire or develop. You’ll also need to run several tests before you figure out the right audience targeting combination. EDDM does away with these challenges, and you don’t need any list to get started. The tool covers all the bases when it comes to demographics, making it a breeze to select the right delivery routes.

How to Use the EDDM Map Tool:
 To unlock the full potential of the USPS EDDM Map Tool, you need to create an account and start using the ‘Search by Address’ feature. Here, you can enter your desired delivery route by providing your address and ZIP code. Select the routes using the map provided and customize your campaign using various mail options. Once you’re satisfied with your design, mail it using USPS’s printing and delivery services.

Limitations of EDDM Tool:
 While the USPS EDDM Map Tool is a fantastic tool, it’s not without limitations. It’s important to note that it only works for flat standard mail, which means you are limited in the type of mail products you can use. Secondly, it has no address-specific filters, such as excluding a particular street or apartment building. Hence, if you’re looking to target specific households or streets, you’ll need to use traditional direct mail targeting techniques.

USPS EDDM Map Tool is an essential tool for businesses that want to leverage direct mail marketing to create lasting impressions and reach a large audience. It saves time, lowers the cost of mailing, and offers an easy and straightforward way of targeting your desired audience. By combining it with traditional direct mail targeting techniques, you can create a data-driven and comprehensive direct marketing campaign that delivers tangible results. So why not make the most of the USPS EDDM Map Tool today and take your business to new heights?

BlockbusterPrint.com Reviews: What Customer Testimonials Say

BlockbusterPrint.com is a popular choice for many when it comes to printing needs, with over 2,600 5-star reviews on Facebook and over 25,000 recommendations by Facebook users. In this blog post, we will discuss why BlockbusterPrint.com is the best choice for your printing needs.

High-Quality Materials:
BlockbusterPrint.com is known for its high-quality printing materials that give a professional touch to the final print. They use premium-quality ink and paper to ensure that the print is free from smudges and blurs. Their prints last long and do not fade easily, making them perfect for official documents and personal photographs. Moreover, their eco-friendly paper options make them an ideal choice for those who are conscious of their carbon footprint.

Wide Range of Printing Options:
 BlockbusterPrint.com offers an extensive range of printing services that cater to all your needs. Whether you need business cards, brochures, banners, or booklets, they’ve got you covered. They have various customization options available, ranging from paper quality to finish, size, and more. With numerous styles and designs available, you can ensure that your print material stands out from the crowd.

User-Friendly Website:
 Their website is incredibly user-friendly and easy to navigate, adding to the convenience of the customers. The easy ordering process is perfect for busy individuals who want to get their print materials without much hassle. The website features a 3D preview option that lets you see how your print material will look before you place your order, saving you from any last-minute surprises.

Fast Delivery and Excellent Customer Service:
 BlockbusterPrint.com thrives on customer satisfaction, and their fast delivery times and excellent customer service reflect this. They offer expedited shipping options that deliver your print materials to you within a few days after placing your order. They also have a dedicated customer service team that assists you with any queries or concerns you have regarding your order.

Competitive Pricing:
 BlockbusterPrint.com’s competitive pricing structure is refreshing, especially when you consider the quality of their print materials. They offer discounts and deals frequently, making them an economical choice for those looking to get their print materials at a reasonable price. Their price match guarantee gives customers the assurance that they are paying the lowest possible price for their prints.

In conclusion, whether you’re looking for a printing company for your business requirements or personal use, BlockbusterPrint.com is the perfect choice. With their high-quality materials, extensive range of printing options, user-friendly website, fast delivery, and excellent customer service, they are the go-to printing company for many. Their competitive pricing structure is an added bonus, making them an economical choice that doesn’t compromise on the quality of their prints. With over 2,600 5-star reviews on Facebook and over 25,000 recommendations by Facebook users, you can be confident that BlockbusterPrint.com is the best choice for all your printing needs.

HuffPost: “BlockbusterPrint.com – A Leader in Postcard Marketing!”

Postcard marketing is one of the most effective ways to promote a brand or business nowadays. However, not all postcard printing services are created equal. Some providers are mediocre in terms of quality, while others are downright unreliable when it comes to delivery times and customer support. This is the reason why it’s crucial to choose a company that has a proven track record of excellence. In this blog post, we’ll explore why Huffington Post has recognized BlockbusterPrint.com as a leader in postcard marketing.

Unmatched Quality Control
 BlockbusterPrint.com prides itself on its unwavering commitment to quality. The company uses state-of-the-art printing technology and the finest raw materials to deliver postcards that are both visually stunning and highly durable. Every order that comes through their website undergoes rigorous quality control checks to ensure that it meets their standards and exceeds customer expectations. This level of meticulousness is what sets them apart from competitors.

Unbeatable Pricing
 Another reason why BlockbusterPrint.com is considered a leader in postcard marketing is their unbeatable pricing. They offer some of the most competitive rates in the industry without compromising on the quality of their products. Plus, their pricing is transparent, so customers can confidently select the packages that best fit their needs, knowing there won’t be any hidden fees.

Fast Turnaround Times
 BlockbusterPrint.com understands that time is of the essence when it comes to postcard marketing. That’s why they offer some of the shortest turnaround times available, ensuring that customers receive their orders as quickly as possible. They boast a next-day turnaround time for most postcard orders, meaning that clients can launch their marketing campaigns with minimal delays.

Exceptional Customer Service
 Customer service is one of the most critical components of any postcard printing service. BlockbusterPrint.com prioritizes customer service, making it one of their top priorities. Their customer support team is available 24/7, providing customers with all the information they need to successfully promote their brand or business. Additionally, their designers can assist customers through every step of the design process, making sure that the postcards are as effective as possible.

In summary, BlockbusterPrint.com has earned its status as a leader in postcard marketing for good reasons. Their unmatched quality control, unbeatable pricing, fast turnaround times, and exceptional customer service are just a few of the many reasons why the Huffington Post recommends them. So if you’re looking for a superior postcard printing service, give BlockbusterPrint.com a try, and see why they’re considered the best in the industry.

Why Direct Mailing Services by BlockbusterPrint.com is the Best Choice for Your Business

In today’s digital age, businesses are often focused on digital marketing campaigns. However, direct mailing campaigns are still a powerful marketing tool that can help businesses connect with their customers on a personal level. BlockbusterPrint.com offers top-notch direct mailing services that can help your business succeed. In this blog post, we will explore why BlockbusterPrint.com’s direct mailing services are the best choice for your business.

High-Quality Printing
 BlockbusterPrint.com’s direct mailing services use the highest quality printing technology to ensure your messages are clear and your designs are vibrant and eye-catching. You can choose from a variety of paper stocks, thicknesses, and finishes to create a custom design that showcases your brand.

Targeted Mailing Lists
 To ensure your direct mailing campaign is successful, you need to target the right audience. BlockbusterPrint.com’s direct mailing services offer targeted mailing lists that let you reach out to a specific demographic, such as age, income, location, and interests. This ensures your messages are read by people who are most likely to be interested in your products and services.

Comprehensive Mailing Services
 BlockbusterPrint.com’s direct mailing services offer more than just printing and mailing. They also provide design services, list management, address verification, and postage. This means you can focus on running your business while BlockbusterPrint.com takes care of all of the logistics of your direct mailing campaign.

Affordable Pricing
 Direct mailing campaigns can be expensive, but BlockbusterPrint.com’s direct mailing services offer affordable pricing without sacrificing quality. They offer bulk mailing discounts that can help you save money on postage and printing costs.

Trackable Results
 BlockbusterPrint.com’s direct mailing services provide trackable results that can help you measure the success of your campaign. You can track how many people received your mailer, how many responded, and how many converted into customers. This information can help you refine your future campaigns and improve your ROI.

In conclusion, BlockbusterPrint.com’s direct mail services are the best choice for your business. They offer high-quality printing, targeted mailing lists, comprehensive mailing services, affordable pricing, and trackable results. With their expertise in direct mailing campaigns, you can be confident that your message will reach your intended audience and generate a positive ROI. Contact BlockbusterPrint.com today to learn more about their direct mailing services and start your next successful campaign.

The Ultimate Guide to Custom Folder Printing

Folders are essential office tools that are used for a variety of purposes like storing important documents, organizing paperwork, and showcasing company details. Custom folder printing is an excellent way to personalize your folders, add brand identity, and make them stand out from the rest. But, where do you start? This ultimate guide to custom folder printing will help you understand everything you need to know about printing folders, what options you have, and what to consider when designing and printing them.

What are custom folders, and why do you need them?
 Custom folder printing is are customized or personalized according to your specific needs. They can be printed with your logo, company name, contact details, and other branding elements. Custom folders are a great way to showcase your brand identity, professionalism, and to make a great first impression on your clients. They come in various sizes, shapes, colors, and materials, and can be designed to fit your specific document or file sizes. Custom folder printing is a great way to promote your brand, increase your visibility, and keep your office organized.

Types of custom folders
 Custom folders come in many types, including presentation folders, pocket folders, file folders, and document holders. Presentation folders are great for giving presentations, meetings, sales pitches, and marketing materials. They come with a pocket, a slit, a notch, or a clip to hold your documents securely. Pocket folders have pockets on either side of the folder, making them ideal for holding multiple documents or brochures. File folders are suitable for standard size documents and are ideal for storing paperwork, receipts, and other types of files. Finally, document holders are great for holding documents and brochures while traveling.

Design and printing options
 Custom folders offer lots of design and printing options. You can choose from single or double-sided printing, full color or black and white, print embossing or debossing, and different finishes like glossy, matte, and UV coating. You also have the option to choose your size, shape, and folding style. Many custom folder printing companies offer online design tools that allow you to create your own designs, upload logos, or choose from templates.

Choosing a custom folder printing company
 When choosing a custom folder printing company, there are essential things to consider. Firstly, check the quality of the printing and materials. Secondly, ensure that the printing company can deliver within your timeline and budget. Thirdly, check customer reviews, testimonials, and past projects to see the quality of their work. Finally, ensure that the printing company offers excellent customer service, support, and after-sales service. Folder printing services like BlockbusterPrint.com can help you.

Custom folder printing is an excellent way to add branding and professionalism to your office and promote your business. This ultimate guide has highlighted everything you need to know about custom folder printing, including what they are, why you need them, the different types, materials, design, and printing options. When choosing a custom folder printing company, ensure to consider factors like quality, delivery timelines, customer service, and affordability. With this knowledge, you can make an informed decision about your custom folder printing needs.

A Comprehensive Guide to EDDM Postcard Printing

EDDM (Every Door Direct Mail) postcard printing is an essential marketing strategy that targets a diverse audience at a low cost. This strategy is ideal for small businesses where advertising budget is low, but the intention is to create maximum impact. In this blog, we’ll take you through what EDDM postcard printing is, why it’s essential, and how to make it work for your business.

What is EDDM Postcard Printing?
 EDDM Postcard Printing is a service offered by the USPS (United States Postal Service) to help small businesses reach a broader demographic audience within specific zip codes without having to provide an address list. All you need to do is choose your desired zip codes and the number of postcards you wish to send. EDDM postcards can have different size options, making them more customizable according to your needs.

Why is EDDM Postcard Printing Essential?
 EDDM Postcard Printing is an affordable marketing solution that targets individuals within specific zip codes. This way, you can reach an audience that may not be interested in your business otherwise. It is cost-effective, efficient, and measurable, allowing you to track responses and help you modify the marketing strategy accordingly.

The Benefits of EDDM Postcard Printing
 The most significant benefit of EDDM postcard printing is its affordability. You can print beautiful, high-quality postcards without breaking the bank and saturate targeted neighborhood mailing routes with relevant, timely information about your business. Other benefits include low distribution costs, ability to customize postcards with coupons, special offers, and listing services. You can easily measure the results, gather feedback and adapt your strategies according to the findings.

How to Make EDDM Postcard Printing Work for Your Business
 The first step to making EDDM postcard printing work for your business is having a clear understanding of your target audience. Conduct market research to identify what your potential customers need and the best ways to reach them. Once this has been established, offer a valuable and engaging message. The message should be compelling and encourage the recipient to act by providing a clear call-to-action. Design the postcard with a clear and easy-to-read font, including your company logo, with vibrant colors that will grab the recipient’s attention. Lastly, proofread and edit the message to ensure that there are no typos or grammar errors.


EDDM Postcard Printing is an affordable and efficient advertising solution for small businesses. It provides an excellent opportunity to reach your target audience while measuring the results. By providing customized postcards, clear and engaging messages, and a well-executed design, your postcards will stand out and attract your audience’s attention. Ensure that you conduct thorough market research and invest quality time in the design of the postcards to make your EDDM postcard printing campaign successful.

Print Rack Cards and Promote Your Business

Promoting your business can be a daunting task. You want to make sure that your message is heard and can reach your target audience effectively. One way to make sure that your business stands out is by using rack cards. Rack cards are an easy and effective way to promote your business. They are compact, informative and can be displayed almost anywhere. If you want to learn more about how rack cards can help your business grow and succeed, keep reading!

What are rack cards?
 Rack cards are small, printed pieces of advertising material that can be placed on stands or racks in high foot traffic locations. They are usually larger than a business card, but smaller than a brochure and can be used to promote businesses, services, or products. Rack cards are highly effective when it comes to conveying information or ideas quickly and efficiently to potential customers.

How to design the perfect rack card
 When designing your rack card, it is important to keep in mind your target audience. What kind of imagery, colors, and font will most effectively convey your message to them? Your design should be visually appealing and contain all the important information that you want to convey. It should also be easy to read and understand. Try to keep your message concise and to the point. Remember that people usually glance at rack cards only briefly, so make sure your message is easy to catch at a glance.

Where to place rack cards
 Rack cards can be placed in high foot traffic areas such as hotel lobbies, tourist centers, restaurants, coffee shops, and waiting rooms. It is important to place them in areas that are relevant to your business. For example, if you own a hair salon, place your rack cards at local spas and fashion boutiques. If you own a tourist attraction, place them in hotels and bed and breakfasts.

Printing and distribution
 Once your rack card design is complete, it is time to print and distribute them. Selecting a high-quality rack card printing service that can produce top-notch and vibrant rack cards is important. The cost can vary depending on the size, design, and quantity of cards you need. Once your rack cards are printed, it is time to distribute them. Start by placing them in high foot traffic areas. You can also mail them to your target audience, include them in event gift bags, or use them as a marketing tool at trade shows.

Rack cards versus brochures and flyers
 Rack cards can be a better option than brochures and flyers for smaller businesses. They are easy to design, cost effective, and less intimidating for consumers. Brochures can be overwhelming, whereas rack cards offer all the essential information at a glance. Flyers can often be thrown away, whereas rack cards are easily kept in pockets and purses. If you are a business owner looking for an affordable and effective way to promote your business, rack cards are definitely worth considering.

In conclusion, rack cards are an effective way to promote your business. Creating an eye-catching design that will capture your target audience’s attention is integral in making your campaign successful. With a well-designed rack card, your message can be easily conveyed to potential clients, establishing a lifelong client base. Don’t forget to hire a high-quality printing company to ensure that you end up with professional and high-quality cards that will instantly grab attention. Start using rack cards today and take the first step towards promoting your business and seeing it grow.

Custom Envelope Printing |Brand Your Business

Custom envelope printing is an important tool for businesses to help create a unified brand identity. It can be used to make sure that all mailings have the same look and feel, creating a strong impression on customers and prospects.

With custom envelopes, businesses can choose from a variety of sizes, shapes, colors, materials, and design options to create an eye-catching piece that will be remembered. Custom printed envelopes are also a great way to make sure your brand stands out from the competition, as they can be designed with unique features and designs that set them apart from generic options. No matter what type of business you have, custom envelope printing is an excellent way to promote your brand’s identity and create a lasting impression on customers.

With the right design and materials, you can create a one-of-a-kind envelope that will truly stand out. Additionally, custom envelopes are a great way to add value to your mailings and make them more likely to be opened. By making the envelope look as professional as possible, you can ensure that the recipient will take it seriously and open it instead of discarding it. Custom envelope printing is an essential element for any business that wants to create a unified brand identity and stand out from the competition.

With custom-printed envelopes, businesses can create a memorable piece that will be remembered and valued by their customers.

Additionally, these envelopes are an excellent way to add value to mailings and increase the chances of them being opened by potential customers. No matter what type of business you have, custom envelope printing is an essential tool for achieving brand recognition and making a lasting imp session.

By investing in custom envelopes, you can create an unforgettable impression that will help your business stand out from the competition and make sure it gets noticed. With the right design and materials, you can create envelopes that are sure to make an impact and leave a lasting impression on your customers.

By investing in quality custom envelope printing services, businesses can take their brand identity to the next level and ensure its success for years to come. Make sure your business stands out with custom-printed envelopes!

They are an essential tool for achieving brand recognition and creating a unified identity. Invest in quality envelope printing services and make sure your mailings leave a lasting impression on your customers.

6.5×9 Postcards for EDDM Marketing

Using 6.5×9 postcards for EDDM offers businesses an affordable and effective way to reach their target audience. With direct mail services from a reliable provider, you can easily customize the content to fit your needs and reach the right people. By using the best keywords in engaging content, you can maximize the effectiveness of each campaign. Utilizing 6.5×9 EDDM postcards as part of your direct mail strategy is an excellent way to increase both customer loyalty and brand recognition in a cost-effective manner. So don’t wait—contact our reputable direct mail company today and start taking advantage of all that EDDM has to offer!